The Basics of Winning at a Sportsbook


If you are new to the world of sports betting, here are the basics of winning at a sportsbook: Reverse line movement, Expected value, Exposure, and Kelly criterion. Using these tools can help you pick winning bets with confidence. In this article, we will discuss the basics of reverse line movement and explain how to use them to your advantage. This will give you an advantage when placing your bets.

Reverse line movement

Reverse line movement in sportsbooks is when the odds of a game are off because the betting public is heavily loaded on a particular team. Usually 60 to 90 percent of the betting public will jump on this opportunity and the odds will move in the opposite direction. This is good news for sharp bettors, as the move can result in a profit. However, be careful. Reverse line movement in sportsbooks is only beneficial if you know what to look for.

Expected value

If you’ve ever placed a bet on a sporting event, you’ve probably heard about the “expected value of sportsbooks.” But what does that mean for you? Basically, you should bet only on events that have a high chance of winning, and calculate your fair probability based on data and intuition. EV helps you understand how sportsbooks calculate their odds, and how you can use that information to make smarter bets.


The term “exposure” refers to a risk that a bookmaker or bettors face when placing a bet. For example, a $100 bet on an NFL game exposes your bankroll to a possible loss. The same applies to the bookmaker, who faces a risk when they take in more money on one side of a betting option than they wager on the other. Here are some ways to reduce your exposure in a sportsbook:

Kelly criterion

Using the Kelly Criterion in a sportsbook is a great way to protect your bankroll while growing it. This formula works by balancing your stakes so that you bet more when the theoretical value is high and wager less when the value is low. By following this strategy, you will maximize your profits and minimize your risk of going bust. It is a powerful tool for sharp bettors, but it can be tricky to use.

Exotic bets

There are many kinds of exotic bets in sports betting. Exotic bets are wagers that are outside of the standard win, place, and show bets. These bets have been around for a while and include horse racing’s trifecta, superfecta, and daily double. They’re typically the most difficult to win, but they can still pay out handsomely. The betting public likes to place them on big days, such as Super Bowl Sunday.